Aura Hotel Times Square, New York

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About the Hotel

120 West 44Th Street, New York, New York, United States, 10036

Great

8.1

8.4

/10

4.1

3.3

“I loved staying just steps away from Times Square!”view full review

The 4-star Aura Hotel Times Square Newly Renovated features 234 Italian-inspired guestrooms right in the heart of Times Square and Theater District. The property offers a 24-hour fitness center, concierge service, and artwork depicting New York City landmarks.

Spacious Modern Accommodations

Aura Hotel Times Square Newly Renovated provides rooms spanning from 220 to 300 square feet, equipped with LED TVs, 200-channel premium cable, and PURE bath amenities. The Executive Queen Room features plush bedding and luxe amenities across 300 square feet of space.

Dynamic Dining Options

Saju Bistro serves French cuisine for breakfast, lunch, and dinner, while The Long Room gastropub offers craft beers and international brews. The onsite restaurant specializes in New American cuisine using seasonal, organic, and farm-fresh ingredients.

Round-Clock Services

The property maintains a 24-hour front desk and fitness facility. Live music performances occur Saturday nights at 10:00 PM.

Central Transit Access

Hotel Mela positions guests 656.2 ft from 42 St-Bryant Park/6 Avenue station, 0.5 miles from Grand Central, and 9.5 miles from LaGuardia Airport.

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Select your room type

The hotel offers a variety of rooms including double rooms, family rooms, and suites with breakfast, free cancelations, and special deals

Standard Full Room

2 persons

165 sq. feet

1 Double bed

Coffee machine

Heating

room details

Deluxe Double Room Two Double Beds

2 persons

220 sq. feet

2 Double beds

Coffee machine

Heating

room details

One-Bedroom Suite

2 persons

360 sq. feet

1 King-size bed

Coffee machine

Heating

room details

Superior Queen Room

2 persons

195 sq. feet

1 King-size bed

Coffee machine

Heating

room details

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Price and Room Availability Calendar

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Facilities

Experience a variety of amenities at the boutique hotel, crafted to ensure your comfort and unforgettable moments

Excellent Comfort

“During my stay, I was amazed by how large and clean my room was. The bed was incredibly comfortable, and I found the Nespresso machine a wonderful touch, making it easy to start my mornings with a fresh cup of coffee.” view full review

Great Water Pressure

“The shower in my room had fantastic water pressure, which I truly appreciated. It had different settings, and I enjoyed using the jet spray feature to wash my hair effortlessly.” view full review

Entertainment Options

“I was actually surprised by the size of the TV in my room. It allowed me to unwind with my favorite shows after a long day of exploring. Plus, the high-speed Wi-Fi made it easy to stream content when I wanted to relax.” view full review

Decent Gym Facilities

“One of the highlights for me was the decent gym available in the hotel. After days of walking around the city, I appreciated the chance to work out and burn off some energy before a night out.” view full review

General

No smoking on site
Paid Wi-Fi
Car park
Handicap parking
Safe deposit box
24-hour reception
Express check-in/ -out
Pets allowed
Rooms/ Facilities for disabled
Wheelchair access
Security
Luggage storage
Lift
Smoke detectors
Fire extinguishers
Key card access
Key access

Sports & Fitness

Fitness centre

Services

Pet amenities available
Housekeeping
Laundry

Dining

Bar/ Lounge area

Facilities for people with disabilities

Toilet for disabled

Room features

Air conditioning
Heating
Soundproofed rooms

Bathroom

Free toiletries

Media

Flat-screen TV

Room decor

Parquet floor

Location

120 West 44Th Street, New York, New York, United States, 10036

Map view

120 West 44Th Street, New York, New York, United States, 10036

City landmarks

Park

Central Park

1.9 mi

Landmark

Rockefeller Center

2400 ft

Landmark

Top of the Rock

2100 ft

Park

The High Line

1.4 mi

Church

St. Patrick's Cathedral

3300 ft

Library

New York Public Library

2300 ft

Museum

The Metropolitan Museum of Art

1.9 mi

Square

Macy's

3000 ft

Museum

The Museum of Modern Art

2100 ft

Theatre

Broadway

3100 ft

Landmark

Chrysler Building

3500 ft

Stadium

Madison Square Garden

4600 ft

Tower

Trump Tower

4700 ft

Landmark

Manhattan Skyline

4000 ft

Mall

Fifth Avenue

2800 ft

Square

Herald Square

3000 ft

Museum

American Museum of Natural History

1.8 mi

Library

The Morgan Library & Museum

3800 ft

Museum

Intrepid Sea

1.0 mi

Gallery

Frick Collection

1.4 mi

Landmark

Midtown East

4800 ft

Museum

Museum of Sex

1.0 mi

Landmark

Sniffen Court Historic District

1.2 mi

Nearby

20 West 34th Street

Empire State Building

2000 ft

Square

Times Square

1300 ft

Park

Bryant Park

1800 ft

Museum

Madame Tussauds New York

1600 ft

226 W 44th St

Discovery Times Square

1000 ft

34th Street

1300 ft

Restaurants

Bubba Gump Shrimp Co

700 ft

1501 Broadway Time Square

Ellen's Stardust Diner

2500 ft

1650 Broadway

Hard Rock Cafe

800 ft

1501 Broadway

Junior's

1200 ft

1515 Broadway Mid Section Of 45th St

Tony's Di Napoli

900 ft

Third Ave and E. 64th ST

Virgil's Real BBQ

300 ft

152 West 44th Street

Cafe Un Deux Trois

600 ft

123 W 44th St

The Long Room

100 ft

120 W 44th Street 6th Avenue & 7th Avenue

Osteria al Doge

800 ft

142 W 44th St

TGI Fridays

1400 ft

1552 Broadway at 46th Street

Getting around

City Centre

New York8 min · 3.2 mi

Airports

LaGuardia Airport (LGA)20 min · 7.9 mi

Teterboro Airport (TEB)29 min · 11.9 mi

Train

Grand Central Station10 min · 2700 ft

Bus

Bus stop3 min · 700 ft

Reviews and Ratings

Feedback from previous guests about their experience.

4/5 based on 5379 reviews

#336 of 526 hotels in New York City based on Tripadvisor

Aiden

United Kingdom, February 2025

6.6/10

My stay at Aura Hotel Times Square was quite a mix. The location was fantastic, just steps away from vibrant Times Square. The room was clean and the bed comfortable, which made for restful nights. However, I had some issues with the service, especially during check-out, which left a sour taste at the end of my visit.

Rooms

6.0

The room I stayed in was quite compact, but very clean and well-maintained. I appreciated the comfortable bed, although I found the lack of basic amenities like a chair or a place to eat a bit frustrating.

Service

5.0

While the staff were friendly during check-in, my experience at check-out was disappointing. I had to wait too long for my bags and felt the staff could have handled the situation more efficiently and attentively.

Location

8.0

The hotel's location is superb, making it easy to explore NYC. It's just off Times Square, which was perfect for walking to various attractions and dining options.

Dining

Facilities

5.0

The hotel had basic facilities, like a gym, and I appreciated the availability of hot water and ice on the second floor. However, the lack of room service and other amenities like a fridge or a kettle was noticeable.

Mike

United Kingdom, February 2025

6.8/10

My stay at the Aura Hotel Times Square had its ups and downs. On one hand, the location is unbeatable, just a stone's throw from Times Square, which made seeing the sights super easy. The cleanliness standards were high, and I appreciated the friendly staff. On the flip side, I felt some aspects of the hotel didn't live up to the 4-star rating-particularly the amenities and surprise fees. Overall, I enjoyed my stay but wouldn't call it luxurious.

Rooms

7.0

I stayed in an executive king room that was spacious and super clean. The biggest bonus was the comfy bed! However, the bathroom was a bit cramped, making it tricky to move around. The shower pressure was decent but could have been better.

Service

7.0

The staff were generally friendly and helpful, especially during check-in. However, there were moments when I felt the communication could've been clearer, especially regarding additional fees and amenities. Despite the occasional hiccup, they handled everything with professionalism.

Location

9.0

This hotel's location is fantastic! Just steps away from all the buzz of Times Square and close to subway stations for getting around the city. You can't beat the convenience for tourists looking to explore NYC.

Dining

6.0

I enjoyed the bistro next door for breakfast. It was a nice touch, but I wish there were more dining options directly in the hotel. The offerings felt pretty basic for the price you pay.

Facilities

5.0

While the hotel was clean and tidy, I was surprised by the lack of basic amenities in the room. Missing items like chairs and a mini-fridge made storage and comfort a bit difficult. The added fee for facilities felt unfair without great perks.

William

United Kingdom, January 2025

6.6/10

I had a pleasant stay at Aura Hotel Times Square, thanks to its prime location just steps from Times Square and the friendly staff. While the amenities were decent, I encountered a few challenges, including a billing issue. Overall, it was an enjoyable experience, but there were some hiccups that could be improved.

Rooms

8.0

The room I stayed in, an Executive Queen Room, was clean and the bed was comfortable. However, there was no kettle for tea, and I had to make do with a Nespresso machine without always having milk available. On one occasion, I also faced missing cups, but it didn't ruin my stay.

Service

6.0

The staff were exceptionally friendly and accommodating. Despite the initial check-in hiccup and some issues I faced, they tried their best to rectify things, which was appreciated. However, I did experience some rudeness from one front desk employee that soured the experience a bit.

Location

10.0

The hotel's location was perfect for exploring the city. Just a stone's throw from Times Square, it allowed for easy walking to major attractions like Rockefeller Center and Central Park. I loved how convenient it was to hop on the subway too.

Dining

8.0

Although I didn't have breakfast at the hotel, I enjoyed dining at the Saju Bistro next door. The ambiance at the Long Room bar was also inviting, making for a nice experience after a day of sightseeing.

Facilities

7.0

The hotel had a solid range of facilities, including good housekeeping. However, I faced a couple of service issues during my stay, like a lack of cleaning service one day, which was disappointing. Still, the overall maintenance and services provided were generally good.

Scarlett

United Kingdom, January 2025

5.4/10

My stay at the Aura Hotel Times Square was a mix of highs and lows. The location was absolutely unbeatable, just steps away from the action of Times Square, which made it easy for me to explore the city. However, I found the room to be quite small, which is typical for Manhattan, and it did come with some noticeable street noise at night. Overall, I enjoyed my trip, but the room size and noise were a downside. 🌆😅

Rooms

6.0

The room was small but clean. It overlooked other buildings, limiting the noise from the street, which was a relief. However, the bathroom door lock was stiff. The bed was one of the most comfortable beds I've ever slept in!

Service

8.0

The staff were friendly and provided good service during my stay. I appreciated the maid's kindness and the overall clean environment. However, communication regarding specific issues like housekeeping timing wasn't always clear.

Location

10.0

The hotel's location is prime for anyone wanting to experience Times Square and nearby attractions. I found it very convenient to walk to various places and easily access subway stations.

Dining

8.0

Breakfast at the bistro next door was a great deal and a tasty start to my day. I also received excellent dining recommendations from the staff which enhanced my experience.

Facilities

6.0

The facilities were decent, but the elevators were particularly small and could only fit a few people at a time. Despite some wear and tear in public areas, everything was clean and well-maintained.

Mason

United Kingdom, October 2024

6.2/10

I enjoyed my stay, primarily because of the hotel's ideal location just steps from Times Square and various attractions. The staff were certainly friendly and attentive, making me feel welcome throughout my visit. However, there were some downsides, like occasional construction that made navigating the area a bit tricky and a lack of certain amenities in the room.

Rooms

7.0

My room was clean and maintained a good standard, though it felt somewhat small and lacked natural light. I appreciated the cleanliness but noticed some minor comfort issues, like noisy air conditioning.

Service

8.0

The staff were accommodating and helped me with a few requests. They handled any issues gracefully, which enhanced my overall experience despite the minor inconveniences I faced in my room.

Location

9.0

The location was perfect for my plans, very close to Times Square and other attractions within walking distance. It made it easy to enjoy everything the city has to offer.

Dining

8.0

I had breakfast at the Saju Bistro next door, which was a highlight. The staff made great dining recommendations, contributing positively to my stay.

Facilities

7.0

While there weren't many notable facilities beyond cleanliness, I appreciated the housekeeping and the overall ambiance. The complimentary morning coffee was a nice touch.